Strategies to be a Found and Trusted Business

Introducing the R-A-F-T Prompting Framework If you’ve ever typed a question into ChatGPT or another AI tool and thought, “Why didn’t it give me what I needed?” you’re not alone. Most small business owners who are new to AI run into this same wall. The tool sounds…

What is AEO? AEO stands for Answer Engine Optimization. It means writing and structuring your content so search engines and AI-driven results can pull it as a clear, direct answer to a question. Think featured snippets, People Also Ask, voice search, and AI-generated…

You’ve probably heard two messages about AI. One says AI is going to replace everything.The other says AI is magic, and all you have to do is press a button. Here’s the truth I see as a digital marketer, website developer, and AI educator: AI is a tool. It can help…

Your best clients want something simple: honesty, follow-through, and a relationship that respects their time and data. This post lays out a kind, practical framework for earning that trust in 2026. Here’s what you’ll learn: how to practice Radical Transparency,…

If you’re running a small business or a nonprofit, you likely know the feeling of being stretched thin. Between managing your daily operations and trying to keep up with your marketing, technology can often feel like just another item on an overwhelming to-do list….

Like it or not, all business owners have to file their taxes each year.  And although business taxes are determined by the type of business entity (LLC, S Corp, etc), all business owners will need to gather a lot of documentation to give their accountant in order to…

Search Engine Optimization is most often related to company’s website and can be a real priority for business owners. I often have clients mention being concerned about their SEO rankings. Yes, your website SEO is very important but an often overlooked source for…

Hovercode.com is a website for generating customizable QR codes that are both dynamic and trackable. Users can personalize their QR codes by integrating logos and selecting specific colors to align with their branding. My favorite part is that these QR codes can be…

I was speaking at a networking event for women entrepreneurs and business professionals last week and one of the members asked a very good question.  “How do I figure out what to give to a virtual assistant to do in my business?” While this post was originally written…